About the TREND FORECASTING MASTERCLASS
We live in a fast changing world. In many sectors, a crisis situation arises from ignoring market signals, a lack of innovative power and… sticking to old structures. Hotel owners are complaining about the power of booking platforms such as Booking.com and Tripadvisor. A few years later, the same is happening in the restaurant sector with companies such as Just Eat. And while taxi companies and Uber (drivers) are fighting for the customer, electric scooter concepts such as Lime are silently taking over the short-distance market in large cities. Coolblue enters the solar panel market. Sixt is targeting on the shortlease- and private lease markets. Need more examples?
Innovation is a continuous process. How do you ensure that you recognize developments and trends within and outside your market in time? And translate them into your field of business? Are you responsible for determining strategy and/or implementing innovative products and solutions in your organization? The Masterclass Trend Forecasting will provide you with new insights and valuable tools! During the Trend Forecasting training you will work on strategic future-, innovation- and trend prediction. For this, we use a proven methodology for detecting and tracking trends. A distinction is made between trends with implications in the long, medium and short term. We’ll challenge you to determine the latest trends that affect your field of business.
The training / masterclass Trend Forecasting is offered in two parts (and can be booked as an open training or in-company training):
- Introduction into Trend Forecasting – 2-day program including an e-learning module, a Trend Forecasting field trip en final assignment.
- Trend Forecasting Next Level – Follow-up program with 10 e-learning modules, 2 virtual classroom sessions in between, real-life scenarios and a ‘final’ training day.
Curious? Read more information about the target audience for this masterclass, the learning objectives and the rates below. Do you have a question or comment? Please feel free to contact us. Happy to assist!
Don’t try to follow trends. Create them!
Learning is a continuous process. Participating in a 2-day Masterclass Trend Forecasting is inspiring. You will boost knowledge and exchange experiences with other participants. And then … the intention is that you apply what you’ve learned in practice. And that might be challenging. In most training courses, the really necessary change is behavioral change. That is why we at Traineroo are working with ‘learning journeys‘. You can enrich your Trend Forecasting learning path with over 20 additional modules! Read more about your learning journey of the Trend Forecasting Masterclass and Trend Forecasting Next Level (marked with a *).
After registration you’ll receive a personalized invitation for the Masterclass Trend Forecasting. In addition to practical information such as dates, times and location, we focus on creating context. What does this masterclass entail? What can you expect and… how can you prepare yourself for this masterclass?
We have set learning objectives for the Masterclass Trend Forecasting . But what do you actually want to get out of this masterclass? What expectations do you have? When has this masterclass been successful for you? The trainer uses your input to prepare for the masterclass. By doing so, the masterclass will be (even) effective and matching to your needs!
To prepare yourself for the Masterclass Trend Forecasting you will receive an invitation for our learning platform. An e-learning module will be available for you. By completing this e-learning module you are (even) better prepared for the masterclass and all participants will have the same starting point. In the online learning platform you will also get to know the other participants.
Finally! The 2-day Masterclass Trend Forecasting takes place. We believe that people learn by experiencing. Interaction, connection and reflection are the foundation of all our training courses. And fun. Because developing yourself should be fun too. Our trainers are experts in “managing” energy levels and group dynamics. And they all have extensive experience in strategy development. Part of the masterclass will be a ‘field assignment’. You’ll actually go out to learn!
To create an (even more) practical approach with the Masterclass Trend Forecasting, we will conclude this masterclass with a real-life assignment. The assignment will help you to apply what you have learned directly into your own business scenario. You will receive feedback on your assignment from our Trend Forecasting trainer/expert.
During the Masterclass Trend Forecasting, the first five modules of the program are discussed. During the training Trend Forecasting Next Level you will experience 10 additional modules! We offer the modules through 3 e-learning sessions. In between you will participate in ‘virtual classroom’ sessions and share experiences with the other participants.
Every e-learning module will be completed with a virtual classroom session. Efficient and super educational! The virtual classroom session lasts approximately 2-2.5 hours and consists of small pieces of theory, interactive assignments and presentations. Moreover, these sessions are great to share your real-life experiences with your trainer and the other participants.
You have now completed the 15 modules of Trend Forecasting! In addition, you have applied your knowledge in the practical assignments. You can now call yourself an expert in the field of Trend Forecasting! During the last training day we bring all parts together. And you will also receive your Trend Forecasting Expert certificate!
Reflection is part of our DNA. That is why we evaluate the Trend Forecasting modules with you. How did you experience the training? What have been the most important learning moments? How do you look back on your personal development during the training? We guarantee an average rating of at least an 8 (on a scale of 1-10). And if not, we will solve that together. Without additional fees. Simply because we don’t settle for less!
Completed all parts of the learning journey Trend Forecasting? Then you will receive your Traineroo Certificate of Participation. This certificate is added to your learning profile via the online learning platform and can also be downloaded. Just like all the handouts from this training.
Not quite what you are looking for? Have a look at our other courses in the category “Strategy & Development“. Or contact us to discuss the optimal learning journey, matching your learning goals. We are happy to advise!